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The Ultimate Internet Marketing Strategy Every One Should Practice

Every successful online marketer says this is the bar-none, top-of-the-list, number one way to guaranteed success for any online venture.

What Is it?

Any marketer knows that nothing beats word of mouth advertising. It is simply the most powerful and cost effective advertising ever known. Even before the days of the Internet. Word of mouth advertising got every business where it is today.

Many entrepreneurs never have and never will spend money on advertising. Their entire business comes from people telling other people about their product or service.Could you imagine never spending money on advertising, but always having a steady stream of customers on your door step begging for your product or service.

This word of mout is what we call viral marketing.

However, word of mouth does not come easily.There is one catch to running a business only on word of mouth advertising. You must be selling an outstanding product or service. If you sell crap, the only word of mouth advertising you’ll have is negative.

I’m sure you’ve heard the expression before. A satisfied customer will tell three people about your product or service, an unsatisfied customer will tell ten.

If your customers aren’t happy you’ll have to work ten times harder and spend more money on advertising to sell your product.

There are two ways you can benefit from positive word of mouth. These are:

1. It’s free advertising. This is self explanatory. The less you have to spend on advertising, the more money you can put in your pocket and back into your business.

2. People are endorsing your product or service. Having someone endorse your product puts you at a greater advantage. When someone tells their friend about the positive experience they’ve had with your product, there is instant trust. People trust their friends. If a friend says your product is it, they’ll instantly trust you. Trust is a huge barrier to break down when it come to selling anything, online or off.

The one way I have found to work well with positive word of mouth is list building.List building by refering like ten people from your own effort and then these ten will go on to build your list up to a big size.

To give you an idea of how powerful word of mouth advertising can be in helping you to build your list, take a look below. Your list can grow exponentially without you ever even having to lift a finger again.This is a whole new way to LEVERAGE your efforts into a MEGALIST of monstrous proportions!

Let’s say you enroll SEVEN people from your paid advertising or any other form of advertising Seven is still pretty conservative for a completely FREE program… And let’s say each of those 7 also told 7 people and enrolled them And each of those also enrolled 7 people and so on

That would look like this:

YOU
1×7 Members =7
7×7 Members =49
49×7 Members =343
343 x7 Members =2,401
2,401×7 Members =16,807

TOTAL: 19,607 Members

That is 19,607 subscribers you get to mail to! And you only referred seven subscribers yourself!

Want to run the example with 10 referrals each? (That’d be a whopping 111,110 subscribers!) Or 20? I

won’t even do the math on that one, because frankly, you wouldn’t believe the numbers!

You get the idea. More and more people just keep learning about your business all through friends and associates. And it’s all free advertising!

If you think the above numbers are a bit of an overstatement think again. Go to http://Google.com right now and do a search on Autoresponder Magic. Autoresponder Magic is an eBook that was written by Yanik Siler several years ago. More than 80,000 web sites advertise his Ebook on their sites right now for

FREE!

When Yanik started out several years ago he didn’t even know what an Ebook was. Today he has more traffic coming to his site in a day than most web sites do in a life time.

That is how powerful viral marketing is. Do not skimpon using it. You can set up your viral marketing system to build your list by using ebooks, writing free articles and others.

Visit Lubowa.M.Planet viral Internet marketing websites.For Marketing Visit: http://www.conqueryourniche.com/forum/planetlubs For List Building visit: http://www.most-important-marketing-tools.com/marketing.html For 127 marketing software visit: http://www.most-important-marketing-tools.com

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Uganda Safaris and Tours: Good Hotels and Lodges

Uganda has developed its lodges and hotels into world class. Kampala for example has 3star, 4star and five star hotels and the serena group has acquired the Nile hotel and renovated it it a 5 star deluxe facility at a cost of $18M. Lodges will be found in wildlife areas like queen Elizabeth.

Semilik Safari Lodge

The lodge has eight double rooms that allow for total comfort. Guests are also accommodated in large canvas tents with permanent thatched roofs. The tents have en-suite bathrooms with running water and private verandas with a breathtaking view. Sofas are piled with cushions, with ample lounging spaces. The lodge’s resident chef offers a creative mix referred to as the ‘Best food in Uganda’. Everything is homemade, from the fresh bread to the soups. The lodge employees are from the surrounding communities.

Semilik Safari Lodge offers guests interesting activities like chimpanzee trekking, guided walks and hiking, jungle walks fishing, bird-watching, spot lit night drives, game drives and visits to local communities. The lodge is working closely with the Indiana State University of the US in primate research projects. The cost for double rooms for foreign non-residents is US $296 and for East African Nationals US $218.

The mystery of Kabale

Bunyonyi Safari Resort (BSR), located deep in the highlands of Kabale District, southwestern Uganda, is a secret yet to be discovered. Located on the shores of Lake Bunyonyi, this unique tranquil place has spacious, self-contained and spacious cottages right at the waterfront. Guests can tour the numerous islands on the lake by motorboat. ‘Bunyonyi’ means ‘little birds’ and, indeed, at BSR guests are woken up every morning by the chirping of numerous birds. Some of the areas across the lake are famous rare bird species. Lake Bunyonyi is about 900m deep and it winds around numerous hills, creating islands. It has signs of volcanicity and mystery still surrounds its formation. It is a bilharzias-free lake and therefore safe for swimming. The area is also mosquito-free.

BSR have a pad out in the water for guests to sunbathe ands swim in private. Form there or the balcony, one can occasionally view the elusive water birds, the otters, as well as the surrounding hills. Guides will take guests round and give them the historical and cultural backgrounds of some of the islands. Visitors can also meet the pygmy tribes. In the evenings, one can enjoy a barbeque dinner with a campfire by the lakeside.

Lake Bunyonyi is one of the places in Uganda where guests can get clayfish, BSR’s specialty. The cuisine is mostly African but the chef is well versed in all continental dishes. Self-catering is also allowed at a minimal cost for small groups. Bunyonyi Safari Resort extends from the cottages to a small hilltop overlooking the lake. From this vantage point, the view of the Lake Bunyonyi, its surrounding islands against a backdrop of the volcanoes of Muhavura is splendid. The hall on this hilltop is furnished with a bar, a pool table, darts and other games. It is ideal for conferences and parties. The surrounding gardens are well manicured and beautiful.

BSR is offering special full board rates this season of US $40 per person per day. Visitors should look out for BSR’s new introductory package of US $110 per person for a two-night weekend that includes accommodation, meals and transport to and from Kampala, and lake tours. The minimum number of this tour is 12 people sharing in doubles. This tour can be combined with gorilla trekking in Bwindi or a visit to Lake Mburo National Park or Queen Elizabeth National Park at an added cost.

Hotel industry comes of age

The Uganda hospitality industry has evolved rapidly into a dynamic institution that places the interest of the client above all else. A visit to Uganda may be marked by stops in the following regions represented by a number of towns: Jinja, Mukono, Kampala, Entebbe, and towns within the refreshing tour circuit of western, north-western and north-eastern Uganda. In all these regions and towns, the hotels meet international standards and offer value for money.

Kampala, Entebbe and Mukono

Central Uganda boasts the country’s top hotels, with Kampala having hosted major international and regional conferences. Kampala has a variety of hotels that cater for different categories of tourists.

Colline Hotel

Colline Hotel is an old establishment in Mukono about 15 kilometres east of Kampala. The three-star hotel boasts a town-countryside tropical setting. It is an hour’s drive from Entebbe International Airport through Kampala along Jinja road. The hotel has more than 100 self-contained rooms, with 24-hour room service, DStv and direct telephone communication. It caters for transit tourists heading to and from Kampala.

Mukono’s unique setting in an area with bird life is reinforced by its high service standards. Colline offers guests unhindered access to all facilities such as the steam bath and health club. With a large garden, swimming pool and well-equipped health centre, Colline Hotel is another home away from home.

The hotel has two restaurants, Maxims and Kob, serving continental, international, oriental and local cuisine. It has three bars fully stocked with alcoholic and non-alcoholic beverages. The hotel has a launders residents’ linen. Cultural troupes perform there regularly, keeping the guests fully entertained.

Hotel Africana

Hotel Africana overlooks the beautiful Uganda Golf Club’s par 72 Kitante course. The hotel is 40 minute drive from Entebbe and a mere three-minute drive to the city centre. It has 115 rooms compromising five suites, 23 deluxe rooms and 87 twin-bedrooms. The rooms are elaborately furnished to meet client needs. They are individually air-conditioned, have private baths and showers, telephones, multi-channel TV, radio and fridges. For children under three years, accommodation is free of charge while those between three and 12 pay half the rate of a single room. There are also rooms with connecting doors for families, and there is a large swimming pool.

Hotel Africana has a well-designed purpose-built, air-conditioned conference and banquet rooms, complete with modern audio-visual facilities, to cater for any function. Due to its location, the hotel offers a suitable venue for workshops of 10 to 250 people and outdoor functions of up to 1,000 people. The conference rooms are equipped with a high-speed wireless Internet connection.

Holiday Express Hotel

Located in the heart of Kampala at the junction of Luwum and Dastur Streets, Holiday Express Hotel allows business tourists to access vital services such as foreign exchange, downtown shopping and transport in and out of Kampala. The facilities are designed to meet regional and international standards. All the 42 rooms are soundproofed to allow maximum comfort. This eliminates the CBD-related cacophony. The hotel has a special rate for East African nationals. All the rooms are fitted with TV with more than 10 channels and a spacious study area. Holiday Express has hosted business tourists from Kenya, Rwanda, Tanzania, Burundi and Congo.

Hotel Equatoria

Hotel Equatoria is part of the Imperial Group of Hotels chain - Grand Imperial, Imperial Botanical Beach Hotel, Imperial Resort Beach and Hotel Equatorial. It is located in Kampala’s central business district, about 40 kilometres from Entebbe International Airport. Its strategic location provides an ideal environment for conferences, meetings, workshops, parties, recreation and rest. Hotel Equatoria has features that supplement its quality of service. Recently the hotel added 30 more shops to meet the shopping needs of the guests. Hotel Equatoria has one of the biggest shopping malls in the country and 89 air-conditioned rooms, 24 of which are executive class, with satellite television and in-house movies. Security is guaranteed as an electronic key card system is used. The executive rooms have a sitting area complete with speed special satellite Internet connections, mini-bars and direct dialing telephone services.

Grand Imperial Hotel

The Grand Imperial Hotel is one of the first hotels in Uganda built in the colonial era. It is the only hotel that has been used by every governor of the colonial era. The 103 rooms, including suites, reflect the urban elegance and easy southern charm of the city. The hotel, part of the Imperial Group of Hotels, is centrally located in Kampala, and is just a 30 minute drive from Entebbe International Airport. All the rooms have high-speed Internet connection, electronic safes and mini-bars and direct dialing telephone services. The hotel has a swimming pool, saunas and Jacuzzi, massage rooms, steam and spa baths, a shopping mall and a large secure car park. It also offers free personalized airport service, forex bureau and doctors on call 24 hours.

Imperial Resort Beach Hotel

The five-star Imperial Resort Beach Hotel is situated in Entebbe on 27 acres of landscaped gardens on the shores of Lake Victoria. It is only a seven-minute drive from Entebbe International Airport, and a 30 minute drive to Kampala. The hotel is the finest convention centre in Uganda and a global landmark, offering technologically advanced conference facilities overlooking the lake.

With 191 rooms on six floors, extensive conference and banquet facilities and restaurants and bars, it is an ideal venue for meetings. A modern amphitheatre, 1 km private beach stretch along Lake Victoria, swimming pool and health club are just some of the delights.

Imperial Botanical Beach Hotel

The Imperial Botanical Beach Hotel has hosted a number of key conferences, including a summit of African leaders and former American President, Bill Clinton. It has modern well-equipped conference facilities, high-speed internet connection in all rooms, electronic safes and mini-bars, direct dialing telephone service, swimming pool, saunas and Jacuzzi, large secure car parking, free personalized airport service and a doctor on a 24-hour call.

Speke Resort & Country Lodge

Speke Resort and Country Lodge is a luxurious resort on the shores of Lake Victoria in Munyonyo, 12km from Kampala. This resort is spread over 50 acres of pristine land. It hosts leisure travelers, business and executive groups, weddings and other special travellers, business and executive groups, weddings and other special events. It is the epitome of an ultimate resort in the Great Lakes region. The emphasis is on exclusivity and comfort, with the décor incorporating ethnic design elements from various African communities.

The resort extends for over 400 metres along the shores of Lake Victoria. Landscaped gardens with indigenous plants and trees attract colourful birds and butterflies. Wide and well-lit pathways link the cottages, apartments and public areas. It includes 10 self-contained cottages, 20 serviced studio rooms, 11 one-bedroom apartments and 24 two-bedroom apartments with the latest amenities such as telephones, internet access and satellite TV. It has a large swimming pool, a restaurant, grocery, bar and an equestrian centre with 29 thoroughbred horses. There is a jetty where guests can hire speedboats

Mweya Safari Lodge

Mweya safari lodge is located on a peninsula in the heart of the Queen Elizabeth National Park. It offers sumptuous meals and luxurious accommodation and there are amazing views from every room, an abundance of game and birds. Easily accessible by air and road, Mweya Safari Lodge is the perfect place to start a refreshing experienced of Uganda.

Paraa Safari Lodge

Built in the early 1950s, Paraa offers visitors the dramatic Murchison Falls and a large variety of bird and animal species. Winston Churchill walked the 85 kilometres from Masindi to view the falls. Paraa is sandwiched by Lake Kyoga and Lake Albert in north-western Uganda and Murchison National Park. During Uganda’s political turmoil, the lodge collapsed but today the story is different. Guests can access it from Kampala by road or air

24 hours in Kampala

I had decided to venture into the unknown - Uganda. With only a sketchy knowledge of the history of the country, I had covered most of Kenya and my visits to Tanzania were becoming monotonous. Coming all the way from Mombasa, the thought of flying to Nairobi then to Entebbe offered a mixed package. On the one hand, I would arrive fast and embark on my working holiday, but on the other, I would miss invaluable experiences that my grandchildren would love to hear.

I settled for the long journey by road from Mombasa. The Mombasa to Nairobi trip was uneventful and by morning, I was on my way to the Malaba border. Through the Kenyan towns of Nakuru, Eldoret and others, which I knew like the palm of my hand, we reached the border and disembarked, passport in hand. I eyed the surroundings curiously. We completed immigration formalities and set off from Malaba through Tororo to Kampala. The Owen Falls Dam provided a spectacular view of the source of the Nile. And Kampala beckoned.

By 6:30pm, the bus arrived in Kampala. Dusk was swiftly giving way to night and I had not made any accommodation arrangements. I tried to recollect the names of some of the hotels and approached an all too willing taxi driver (here they are called ’special hires’). I addressed him in English and mentioned the names of the various hotels that came to mind, three to be precise, but he immediately ruled out two as being upcountry! So, he took me to the one in town. It was a three-star hotel. I was caught in the horns of a dilemma. I didn’t wish to appear as someone with no clue of what I wanted, yet I had this ominous feeling that the cost would subject my pockets to unwarranted, self-inflicted shock therapy. I decided to bite the bullet and approach the receptionist, who appeared rather busy with some clients. I waited. The wait seemed rather long; I know places in my home city (Mombasa) where the moment you step in you are literally lavished with service.

I boldly confronted the receptionist and politely asked her to attend to me. Turning the look of being offended by my perceived interruption, she promptly read out the room rates. The figures sounded rather odd; USh 100,000 etc. I settled for the cheapest, which was USh 100,000. Someone told me the Kenyan Shilling was quite strong regionally so I need not worry, just spend and be happy. I fished out a wad of notes and counted USh 100,000 for that night. I was shown the self-contained room with a sitting area, a TV with numerous channels, among a host of other things. I settled in the room, took a shower, started counting the money while reconverting the currency mentally to Kenya Shillings, and realized that i had spent a whopping KSh 8,000 even before dinner!

I was however determined that the little shock therapy would not ruin my first evening in Kampala. Furthermore, there was no way I could dine at the same hotel as that would choke any attempts at sampling Uganda’s growing economy. I moved to Steers on Kampala Road around the CBD. There was little difficulty in following the directions to the fast food joint. They seemed more efficient than the three-star hotel.

It was Friday and I began my nocturnal tour at about 8:45pm. The city was teeming with not just vehicles, but human traffic too. I got a ’special hire’ to the ‘happening places’ as the seemingly enlightened driver called them. He quickly noticed two things: that I was new in Uganda and that I was from Kenya!

The driver through the city took me to what he rated as a client-friendly pub in the heart of the city and a couple of other places after which I thought: “well, i now know Kampala!” I decided to go it alone and the next 24 hours were a real rollercoaster ride. I entered what I later was told was a sleazy joint (not my type) and moved on to what surprised me most - a Kenyan nyama choma joint. There was a good number of Kenyans and Tusker flowed like water. It felt good to be ‘home’ again. The joint-hoping craze went on, this time with a group of homeboys who seemed to disappear in what I considered dark alleys, only to re-emerge stone drunk! I was told that they had gone to ‘re-charge the Tusker’ with some potent traditional gin by the name Kasese Kasese.

It was well past midnight. Back home, I would be worried about the police and robbers but here that did not bother the Friday night crowd. I met a young woman who said she was a Ugandan university student and we went to a disco. I do not remember the names of the clubs because we entered no less than three that night. The mood was real carnival with folks partying hard. I learnt a lot from the student on why people seemed so relaxed and at ease with foreigners.

The last disco we entered was playing a floor-closing number. It was 5:30 in morning. I escorted my guide to a special hire, paid for her trip back to campus wherever it was, and I took mine to my USh 100,000 hotel room. Later, some homeboys who promised to show me a ‘more affordable’ place lived up to their promise. I moved to an equally decent hotel within the CBD for less than half the previous cost!

I spent the afternoon visiting the famous Makerere University, Entebbe International Airport and its environs, the National Museum, Ndere Cultural Centre, the palace of the Kabaka of Buganda and the National Parliament. I went to bed early that Saturday evening because of the long journey ahead. In any case, the bus was set to leave at 7:00am on Sunday. I arrived back from Kampala with fond memories, having spent 24 great hours in Kampala. I most likely will go back, particularly to visit my university friend whom I guess must be about to graduate.

Robert Muhoho is a tour consultant in Kenya and has planned business and vacation safaris for over 10,000 tourists in the East African region. He is a tour operation- major and involved in National tourism policy development in Kenya.

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I Love Italian Wine and Food - The Abruzzi Region

If you are looking for fine Italian wine and food, consider the Abruzzi region of central Italy. You may find a bargain, and I hope that you’ll have fun on this fact-filled wine education tour.

Abruzzi is located on the central eastern part of Italy on the coast of the Adriatic Sea. The area is 2/3 mountains and 1/3 hills. Over time Abruzzi has belonged to the Romans, the Lombards, and the kingdom of Naples. While this area was once very poor, its income is now growing. Abruzzi and Molise were a single region from 1948 to 1965. Its population is 1.275 million.

Agricultural products include grapes, olives, wheat, sugar beets, tobacco, saffron, pigs, and sheep. The Adriatic Sea and inland lakes and streams provide a wide variety of fish and shellfish. If I remember correctly, the first time that I heard of this region was decades ago, when I learned that according to Craig Claiborne, at the time Food Editor of the New York Times, Italy’s best food was found in Abruzzi.

Abruzzi has no large cities. Its administrative center l’Aquila has a population of about 70 thousand. But big cities are hardly a requirement for good wine. Few would ever claim that Italy’s best wines come from Rome, or the surrounding area.

Abruzzi devotes about eighty two thousand acres to grapevines, it ranks 10th among the 20 Italian regions. Its total annual wine production is about 110 million gallons, giving it a 5th place. About 90% of the wine production is red or rosé (not very much rosé), leaving 10% for white. The region produces 3 DOC wines. DOC stands for Denominazione di Origine Controllata, which may be translated as Denomination of Controlled Origin, presumably a high-quality wine and 1 DOCG red wine, Montepulciano d’Abruzzo Colline Teramane. The G in DOCG stands for Garantita, but there is in fact no guarantee that such wines are truly superior. About 17% of Abruzzi wine carries the DOC or DOCG designation. Abruzzi is home to about two dozen major and secondary grape varieties, a few more white and than red.

Widely grown international white grape varieties include Trebbiano and Chardonnay. Sauvignon Blanc. The best known strictly Italian white variety is Trebbiano d’Abbruzzi, felt by some to be Bombino Bianco.

The best known Italian red variety is Montepulciano d’Abruzzo. The Montepulciano d’Abruzzo DOC is the most widely exported Italian DOC wine.

Before we reviewing the Abruzzi wine and cheese that we were lucky enough to purchase at a local wine store and a local Italian food store, here are a few suggestions of what to eat with local wines when touring this beautiful region.

Start with a Pizza Rustica, Cinnamon-Scented Pie Stuffed with Proscuitto, Cheese, and Eggs.

Then move on to Polenta sulla Spianatora, Polenta (Cornbread) Topped with Sausage in Spicy Tomato Sauce.

For desert enjoy a Crostata di Ricotta, a Ricotta Tart.

OUR WINE REVIEW POLICY While we have communicated with well over a thousand Italian wine producers and merchants to help prepare these articles, our policy is clear. All wines that we taste and review are purchased at the full retail price.

Wine Reviewed

Abruzzo Illuminati Montepulciano d’Abruzzo “Riparosso” 2004 DOC 13% alcohol about $11.50

The marketing materials state that this wine has hints of an Amarone (a much more expensive wine) or a Ripasso ( a more expensive wine). There are raisings, currants, and tar on the nose whilst the taste profile is ripe, mellow fruit flavors of raspberry jam and ocha. It doesn’t contain a lot of acidity so drink it within a year. Pair it with pizza, burgers, or any meat dish that you tend to eat during the week.

This wine is said to complement pasta, red meats, and savory cheeses.

I found the Riparosso to be somewhat robust, with cherry and plum flavors. I didn’t have the feeling that I was drinking a regular Montepulciano d’Abruzzo, but instead almost a Ripasso, a wine that I prefer. This wine managed to feel full-bodied even with its light tannins. It balanced nicely the tanginess of barbecued eggplant loaded with garlic, and demonstrated notable spiciness when paired with a meat ball and vegetable stew. Its acidity was pleasant. I did not discern all the flavors listed above. For me the dominant flavor was black cherry. The final meat dish that accompanied this wine was a barbecued boneless rib steak with a spicy curry and cumin sauce. The wine seemed to pick up strength to accompany this meat, which by the way, we don’t eat on a regular basis during the week.

I tasted this wine with two related cheeses. Pecorino Toscano is a soft, nutty cheese. Interestingly enough, I found that the wine was no longer robust, it seemed to soften to accompany this mild cheese. In the presence of a Pecorino Fiore Sardo, a balsamic sheep’s milk cheese with a stronger flavor and coarser consistency than its Tuscan cousin, the wine almost magically picked up flavor to meet the challenge.

Final verdict, as you can tell this wine is a definite keeper.

Extra note. Several months ago on a whim I bought a $6 bottle of Montepulciano d’Abruzzo. Given the realities of the marketplace, I really doubt that any producer can come up with a decent bottle at that price. At first the wine was terribly acidic. I held out, finished the bottle and the last glass was almost OK. Yes, there are bargains, such as this Riparosso, but few in the $6 range.

Levi Reiss has authored or co-authored ten books on computers and the Internet, but to be honest, he would rather just drink fine Italian or other wine, accompanied by the right foods. He teaches classes in computers at an Ontario French-language community college. His wine website is www.theworldwidewine.com . You can reach him at ital@mail.theworldwidewine.com.

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Comprehensive Web Design Checklist

Your Web site needs to do more than make your company look good. It has to support your overall business operations - customer service, sales and marketing and collaboration. Whether you’re planning an intranet or Internet site, don’t start before you check your strategy against this comprehensive checklist.

The following checklist and the associated answers will facilitate the analysis process ofr designing and building the website that allows your company to turn the corner.

GENERAL

1. Where did you hear about us?

2. Do you have a domain name? If not, do you have ideas on one? If so, what is it?

3. What is your company name? Do you want to use the entire name on the site, logo, and graphics?

4. Do you have special features in mind like ECommerce shopping cart, BLOG, RSS, Forms with emails, EZine, Newsletter signup, autoresponders, advertising landing/call-to-action pages, etc.?

MARKETING

5. Who is your intended audience? Are they regional, industry specific, company size specific, etc.?

6. Do you intend to provide a call to action - make a sale, call in to your office, fill out a form, etc?

7. Describe your ideal client and the specific attributes that we’ll be targeting in the website.

8. What are your website expectations, main emphasis and primary goals - increased sales, increased leads, etc.? Please prioritize.

9. What separates your company from your competition and what do you expect will draw clients to the website?

10. How do you plan to market the website?

11. What company properties do you want to emphasize on the website? Please prioritize.

IDENTITY

12. Do you already have a logo and other graphics to be used? If not, do you want to have one created?

13. Have you identified a tagline? That would be something like “Just do it”, “Reach out and touch someone”, etc. Here is some information on the subject http://advertising.about.com/od/copywriting/a/guesttagline.htm.

14. What keywords do you want to be found by in the search engines?

LAYOUT

15. Please provide a list of websites that you like and don’t like. Why do you or do you not like these sites?

16. Please provide a list of competitors websites.

17. Do you have ideas of the colors to be used, and colors you don’t like? Please provide example sites.

18. Do you have an intended website screen size - 1024×768, 800×600, or stretch to the entire width of the screen?

19. If the site isn’t the entire width of the screen do you have a preference for left or center alignment?

20. Do you have a horizontal or left-side vertical preference for the main navigation?

21. Please provide the main pages you need in the website.

22. Have you created the copy text for any of your pages?

23. Do you have existing business cards or other printed material we need to match?

24. Are you leaning towards custom drawn artwork or photographs?

POST-CONTRACT

25. Once we start designing the website we’ll need the following (Note that this information will be kept in strict confidence):

a. FTP access information - username and password

b. Hosting company and their tech support phone number

Michael A. Cordova is the President of 21st Century Technologies, Inc. Contact him at:

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Hot Legal Issue Of The Day - Right To Privacy

While a number of topics are currently being discussed in the United States, one of the most controversial is that of the right to privacy. This hot button issue is made more complex in a post 9-11 environment. We struggle to find and maintain a balance between personal rights and public safety.

Most people would vigorously defend the right to privacy, feeling that the accessibility of too much personal information is not only an invasion, but morally wrong, and unconstitutional. After all, prior to September 11th, the United States had not been subjected to the overt terrorism that had plagued other countries.

The events of September 11th pervaded our false sense of security and caused us truly question if the enemy was in a far off country or our next door neighbor. In our post 09/11 world, the government’s responsibility to protect Americans has taken on new meaning. In an aggressive effort to protect us from the threat within, the government has adopted a “by any means necessary” approach even if that means listening in to phone calls, reading emails, reviewing library records or scouring through websites. The recent foiled plot of airline bombings in Britain is an example of how invasion of privacy can in fact keep us safe. The individuals stopped for this heinous crime were discovered first by a tip but second from police monitoring private activity which included phone calls.

In the instance where a terrorism plot is averted because of the invasion of privacy there can be no argument to the validity of the practice. Yet, we also know that innocent people have had their privacy invaded when they did not pose a threat to national security.

The national debate over privacy has repercussions on a smaller level as well. Corporations and employees struggle with privacy issues in the workplace. Companies also are seeking to protect themselves from a different kind of terrorism - that of legal and financial exposure caused by the actions of its employees, whether innocent or intentionally malicious.

Privacy is legally protected by the Constitution of the United States, and at the very core of America’s existence. As politicians, voters and special interest groups debate these constitutional issues, employees and employers seek to understand the rules of engagement within business.

Does an employee have privacy rights at work? How far can employers go in monitoring the activities of employees to ensure that they are protected from liability?

Employers not only have a right to monitor the activities of employees but a responsibility. Computer activity, including e-mails and phone calls can be monitored by the employer. In fact, some degree of monitoring is recommended. Emails are discoverable in legal action exposing employers to a great degree of risk. Even if the employer has a policy that expressly states that personal emails are allowable, the company still has a right to monitor individual emails.

Phone calls, except those placed on designated “for personal use” phones, can also be monitored. Call center and customer service employees are routinely monitored for quality assurance and training. There are however, federal and state regulations which must be adhered to which in many locations including notifying parties that the call is being monitored. Most employees will need to place or receive a personal call from work at some point in time. However, as a best practice, employees should use pay phones or cell phones when they must conduct personal business during the work day.

As we seek to balance privacy and protection on a national stage, we will undoubtedly make adjustments on a more personal level. We have already become accustomed to much of our lives being monitored through security cameras, electronic tracking and internet use so it is possible that what is now viewed as invasion will simply become normal. In the interim, it is wise to assume that what happens in Vegas, may not stay in Vegas!

Richard A. Hall is founder and President/CEO of LexTech, Inc., a legal information consulting company. Mr. Hall has a unique breadth of experience which has enabled him to meld technology and sophisticated statistical analysis to produce a technology driven analytical model of the practice of law. As a busy civil trial attorney, he was responsible for the design and implementation of a LAN based litigation database and fully automated document production system for a mid-sized civil defense firm. He developed a task based billing model built on extensive statistical analysis of hundreds of litigated civil matters. In 1994, Mr. Hall invented linguistic modeling software which automatically reads, applies budget codes, budget codes and analyzes legal bill content. He also served as California Director and lecturer for a nationwide bar review. Mr. Hall continues to practice law and perform pro bono services for several Northern California judicial districts.

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Web Site Promotion in Denver

You produce and service widgets. You are good at what you do. You understand widgets inside and out. You learn everything you possibly can about widgets! You want everyone to know that you know what you are doing and can help them choose the best widget for their needs.

It is one thing to talk to people you know, but in this day of mass media, you may never meet many of your potential clients. Clients are out there, searching for someone like you. How do you find them and tell them about your business. A web site!!

Of course. Everyone talks about doing business on the web. You think about it, and think about it and think about it again. You know widgets. You just don’t know web pages. You know that a web page needs to have something called Search Engine Optimization, or SEO. You know your web site needs to be seen by lots of people. What keywords do you need to mention in your web site? Do you know what key words people use when they want to search for your product? Maybe you wouldn’t recognize HTML code if it mugged you in broad daylight. Maybe you would, but if you knew enough about creating a web page, you would probably be in business doing web pages.

NewMediaDenver.com, specializing in Web Site Promotion in Denver, knows their business the way you know your widgets. They have been around for over ten years! Not only have they learned how to create and develop web pages, they have learned how to create and develop web sites that will do the most advertising for YOUR advertising dollar. They know about keywords. They know how to discover what keywords need to be mentioned in your web site in order to get people to check it out.  They understand the ins and outs of Denver SEO.

New Media Denver knows you know your business. They know you aren’t all that great with web sites. If you did, you would have created one already. Maybe you did and discovered no one ever saw it. Web Site Promotion in Denver can help you revitalize or create a web site that is attractive, easy to find and easy to navigate. They will help you decide exactly what web site works best for you. They have been in business for ten years. They have worked with large companies and they have worked with small companies. They have a 97% approval rating over those ten years from the companies who hired them. Statistics can be misleading, but this is one statistic that is difficult to challenge. Obviously, somebody likes what they do.

Check them out. Tell them what you would like. Tell them that you have no idea what you want, if that is the case. Tell them about your ideas. Tell them you tried creating a web site that no one noticed. They will talk to you and give you some options. They are there to help you. You will be in the driver’s seat and you, too, may join that 97% group. That would mean that your web site will be working for you and that’s what you want, isn’t it?

This article was written by Sytsma Morris-Reeves. Mr. Morris-Reeves runs NewMediaDenver,an Internet technology company located in downtown Denver, Colorado (http://www.NewMediaDenver.com). Mr.Morris-Reeves is a highly respected Denver SEO Expert since 10 years, and he constantly develops and stays current with all the latest SEO and Link Building Techniques.

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How Does Affiliate Marketing Works?

With the internet, you can get almost anything at the click of a mouse. There is tons of data and information out there on all subjects or topics. And the Internet continues to affect how we operate on a daily basis. People use it for everything from entertainment to education. So it is not a stretch to the imagination to see that there are great financial possibilities for the entrepreneur.

Its not only for the professional business types, any individual can make money without a traditional company. You don’t need products to sell. How is this possible? Affiliate marketing. Affiliate marketing works when a merchant gets an affiliate to promote his service or product. The affiliate shares some of the revenue. This scheme is an efficient way of getting profit for the merchant it also pays for the affiliate and the affiliate network.

The merchant benefits by having someone else spend the time and money advertising and encouraging customers to buy the product. He also benefits though the variety of markets the products can be reached using different affiliates. And his sales may be increased through word of mouth rather than other costly endeavors. The affiliate benefits by getting a commission of each sale he makes. If a consumer clicks on the merchant’s link on the affiliate website and buys the product or service, then the affiliate may get percentage of the sale.

To become a successful affiliate, you must first figure out what you are interested in. What are you passionate about? You will have to build a website around your subject and be informative about the topic. It would also help to make your site unique.

Then look for a merchant that pays well for products or services related to your area of interest. While making these decisions you may want to think about the conversion rate of visitors becoming buyers. Browse through the various affiliate networks to find out which products work for you.

After choosing the area, the products you would like to use and setting up your website, you will have to address the issue of traffic to your site. This is important if you are to make any kind of money. For example, if you are selling expensive items it is possible to make a lot of money very quickly but high ticket products may be harder to sell. To help with promotion and marketing do some research online and purchase books about the subject.

Geoff Spencer is a staff writer at http://www.onlinebusinessgazette.com and is an occasional contributor to several other websites, including http://www.finance-journal.com.

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CNN Anchor Kyra Phillips Turns Bad Press Into A Win…

How do you come out a winner when the bad press you get is national and it’s all over the Internet in 24 hours?

A winner is someone like Kyra Phillips, CNN anchor who accidentally took a microphone into the bathroom and then went on David Letterman to redeem herself.

Her reaction was on a scale with the bad press she got: national.

No matter where the bad press comes from, from the local paper to the national media, you can come out a winner if you adopt a transparent attitude, a sense of humor, if you’re authentic and if you have confidence.

Everyone goofs up once in a while. Companies also goof up once in a while. Maybe they overhyped the product, as a local paper accused Mannatech of doing.

But that accusation, even if true, doesn’t change what the product has done for anyone over the past 10 years, does it?

Hype and promises can kill good products.

Stick with YOUR story and the stories you know. That’s all I’d need. After all, everyone says their science and technology is the best. What matters first to me is whether it WORKS for me. Everything else is either second or irrelevant.

P.S. Silly comments like “It’s just a sugar pill” are usually from people with an agenda or axe to grind, on a par with “Oh, it’s just pond scum.” Like “the iPod is just another fad gadget,” from the lips of a competitor.

Kim Klaver is Harvard & Stanford educated. Her 20 years experience in network marketing have resulted in a popular blog, http://KimKlaverBlogs.com, a podcast, http://YourGreatThing.com and a giant resource site, http://BananaMarketing.com

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Planning to Travel Abroad? Leave These Items at Home!

Anyone who travels regularly is aware of luggage and carry-on restrictions post 9-11. However, if you travel abroad, there are other considerations to keep in mind. No foreign country wants undesirable insects, rodents, or diseases to infiltrate their population via border crossings.

Before reading further, remember that if you have outstanding police warrants or a criminal record, you should probably forget about foreign travel. Period.

* What NOT to Take With You *

Regulations vary by country. The snacks you pack for a domestic flight may not pass customs inspection for an overseas destination. Start with a good dose of ‘common sense’ and you will quickly realize why most of the items on the following list are not permitted:

- Beer, wine, or other alcoholic beverages that have been opened

- Pets without appropriate vaccination certificates

- Native wildlife

- Weapons - or toys and other items that look like weapons

- Big game bagged while on your safari or hunting trip

- Prescription drugs without an accompanying doctor’s prescription

- Drugs, vitamins, or nutritional supplements with unreadable labels

- Illegal drugs or paraphernalia - *DEATH PENALTY* in some countries

- Potted houseplants, seeds, soil, pebbles, or sand

- Natural products like seashells, pieces of coral reef, whalebone

- Uncooked pork, poultry, beef, and other meat or animal products

- Unprocessed or uncooked vegetables, fruits, tubers, roots, etc.

- Hay, straw, oats, and similar items

- Any other natural products that may harbor diseases or pests

- Fireworks and incendiary devices

- Clothing and souvenirs manufactured with any of the above products

Some prohibited articles may be allowed with appropriate permits or certification. If you don’t know for sure - don’t pack them or bring them back home with you.

* What you MUST Take With You *

Imagine your chagrin should you go through customs on your return trip and discover that you must pay duty on your laptop computer, digital camera, and jewelry - even though you purchased them in your own country prior to your trip. Yes, it can - and does - happen. Protect yourself!

Pack copies of documents such as sales receipts, credit card statements, insurance policies, and appraisals for all valuable items to prove ownership and purchase date - especially for anything that looks like new.

No receipts or paperwork? Take a picture of each item next to a newspaper that plainly displays a readable date. Note the serial number(s) with each photo. Keep all photos and paperwork in a safe place along with your passport and other important documents. They will be invaluable when you fill in customs declarations - both leaving and returning.

* Do Your Homework *

Spend some time doing research on the internet before you travel. You should be able to find a government or embassy website that provides the regulations online. Do searches such as:

- customs regulations France

- customs regulations Spain

- customs regulations Brazil

- customs regulations USA

Advance investigation may save you considerable time, money, and effort as you pass through each border crossing.

Be aware! The resulting peace of mind will make your holiday much more enjoyable.

Kathy Steinemann writes regularly for 111 Travel Directory: http://www.triple1.com/ - Adult Escapes: http://www.adultescapes.com/ - and 1000 Travel Tips: http://1000tips4trips.com/ - as well as several other websites.

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5 Money Generators in Internet MLM

1-Money Generates Money

There is no FREE lunch out there. If some one tells you that you do not need any money to make a profit, you better think twice. Any business is an investment, any investment cost money. Any business needs advertising, any advertising cost money. Advertisements generate leads, leads produce money. There are ways to promote the business without putting any advertising budget but it takes time. Time is MONEY. Any businesses out there need to have advertising budget to attract customers. There is no different in Internet MLM business.

2- Hard Work Generates Money

Internet marketing is not about overnight success. It is a real business that needs substantial degree of hard work to become successful. Anyone who has a job know that in order to get the pay check, you have to put in certain amount of time. The concept is the same in Internet MLM. The only difference is you are actually building your own business instead of building people’s business. That is the reason why the pay check is fixed on your pay job while the pay check has huge variability on your Internet MLM business.

3- Knowledge Generates Money

Everyone gets pay for their knowledge. You, Bill Gates, Michael Dell, Pierre Omidyar, Sam Walton and Warren Buffet get paid because of the knowledge. What is the different between you, Bill Gates and those billionaires? You probably know the answer by now. The point that I really want to make here is challenge you to learn more in order to earn more. Please refer to the post “Blueprinting in Internet MLM” to get more ideas of what knowledge can bring you.

4- Quality Content Generates Money

It is all about quality in any business. If your business can provide quality to customer, the greater the return, right? There is no difference in Internet MLM business as well. We have to find company that can provide great quality or value to customer, once customers see those benefits (quality), they will in turn join the program and hence generate income for you. Is that simple! This is the reason why I love GDI (http://freedom.ws/soxloo) and Success University (http://lloo1.successuniversity.com) because both of them provide great values to me.

5- Internet Generates Money

There are about 6.5 billion people on the planet and about 1.1 billion of them use internet (Source from www.internetworldstats.com/stats.htm) and the growth of internet user is growing exponentially over time. Imagine if you can share a piece of this pie, what is the return? That is the reason why we need to generate traffic into your website. Any traffic that visits you has a potential to generate income to you. 4 money generators that we discussed earlier lead to this. Prepare some budget, work hard to learn about the business and create quality content to attract traffic to your site.

A positive altitude causes a chain reaction of positive outcomes. It is a catalyst… a spark that creates extraordinary results!

Lickhau Loo is an Expert Internet Marketer. You can learn How to Make up to $2,000 a week wihout risking a penny in 3 easy steps http://www.unlimitedwealth.ws mailto: lloo@unlimitedwealth.ws

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